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**07 AUG 2026: Amendment 01 **
The purpose of this amendment to clarify ambiguities in the solicitation and the PWS.
To post Questions and Answers related to the solicitation.
See attached amended PWS and Combined Synopsis/Solicitation.
See attached Questions and Answers.
All offerors must acknowledge receipt of Amendment 01.
This announcement constitutes the only solicitation; quotes are being requested and a written solicitation will not be issued.
Set-Aside: This procurement is 100% set-aside for Women-Owned Small Business (WOSB)
NAICS Code: 541810 (Advertising Agencies)
Small Business Size Standard: $25.5 Million
Federal Product/Service Code: R701
Award Type: Firm-Fixed-Price
Questions Due: THURSDAY, 30 JULY 2026 at 7:00 am (MST)
Answers Posted: FRIDAY, 7 AUG 2026
Solicitation Closes (Quotes Due): FRIDAY, 21 AUG 2026 at 7:00 am (MST)
All quotes and questions must be received electronically by email to: delache.n.jnobaptiste.civ@army.mil.
The contractor shall provide all personnel, equipment, tools, materials, supervision, and quality control necessary to perform Advanced Marketing and Marketing Analysis. This includes developing a COARNG RRB microsite with up to 86 personalized landing pages, a live user dashboard, a Lead Management System with email and SMS platforms, call tracking and analytics, directory listings management, and a digital asset management system. The contractor will execute Google Search, Google Call, Geofence/Geo-conquest, and Meta lead generation and retargeting campaigns, conduct market research and keyword management, purchase media on behalf of the COARNG RRB (with an annual not-to-exceed ceiling of $100,000), provide marketing analysis including annual strategic marketing plans, quarterly GIS analytic studies, monthly analytics meetings and reports, and attend semi-annual training meetings virtually.
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